As a Swiss-Korean native partly growing up in Los Angeles, my early life was a rich tapestry of cultures, laying the foundation for my global perspective. I started my career as an editor for international publications where I immersed myself in the worlds of hospitality, architecture, and design. This experience paved the way for my evolution into a branding, marketing, and communications strategist, traveling and living in cultural hubs such as Berlin, Paris, New York, and Singapore. These experiences also opened my eyes to our global impact on the environment, people, and wildlife.

I’m a proud university drop-out and have been a service-providing entrepreneur since. In the last 20 years, I’ve dedicated myself to helping businesses stand out. I work globally, empowering individuals to reimagine their lives and build resilient businesses. With a focus on demystifying entrepreneurship, branding and marketing, my online programs are designed to deliver practical, impactful and tangible results.

I believe there is more to life than just business. My passion lies in reshaping our world through continuous self-education, challenging outdated models, and championing sustainability. Over ten years ago, I switched to a very conscious lifestyle which I gradually integrated into my work. I was trained around the UN SDGs, as a Sustainable Business Strategist, and am part of global think tanks on sustainability. I love sharing my thoughts and newfound knowledge through social media and podcasts.

I also recognize I’ve seen the world differently than most since a young age because of my cultural mix, always challenging what people called “normal” and adapted my lifestyle with a personal growth mindset.

As my influence grows, I see an opportunity to use my platform and business to support conservation projects. By working together and pooling our resources, we can make an impact and preserve vital ecosystems. The bigger goal is to give back to those who need it the most, amplify the voices of the unheard, and speak for the voiceless. I’m driven by SDG14: Life Below Water and SDG15: Life On Land.